We all know what will bring a smile to a child’s face but it appears that parents across the country are failing to maintain those beautiful beams.

Unfortunately the misconception among parents is that ‘milk teeth don’t matter’ and children only need strict brushing routines and dentist visits when their adult teeth arrive.

Survey findings issued by the British Dental Health Foundation reveal that 25% of parents with children under the age of five believe they do not need to brush twice a day, 23% think there is no need for them to avoid fizzy drinks and 67% believe that brushing for just one minute is ok – rather than the recommended two minutes.

We recommend that brushing at the end of each day be closely supervised until children reach 7-8 years of age and fairly regular supervision continues until they are 10.